BECOME THE GO-TO COACH WHEN CLIENTS HAVE
ACHES & PAINS
AND GET SO GOOD THAT PHYSICAL THERAPISTS SEND YOU THEIR PATIENTS.
Active Life Professional:
A certification for coaches who are tired or piecing together corrective exercise, biomechanics, and posture courses that leave you with more questions than answers. Get everything you need, in one place.
YOUR CLIENTS HAVE PROBLEMS YOU DON'T FEEL EQUIPPED TO SOLVE, LET'S CHANGE THAT.
Learn about the biomechanical and neurological adaptations, orthopedic variables and prescriptive programming interventions that you need to know to confidently solve even the most complicated cases
BECOME THE GO-TO COACH WHEN CLIENTS HAVE ACHES AND PAINS
AND GET SO GOOD THAT PHYSICAL THERAPISTS SEND YOU THEIR PATIENTS.
Active Life Professional:
A certification for coaches who are tired or piecing together corrective exercise, biomechanics, and posture courses that leave you with more questions than answers. Get everything you need, in one place.
YOUR CLIENTS HAVE PROBLEMS YOU DON'T FEEL EQUIPPED TO SOLVE, LET'S CHANGE THAT.
Learn about the biomechanics and neurological adaptations, orthopedic variables and prescriptive programming interventions that you need to know to confidently solve even the most complicated cases
OUR 4 UNPOPULAR BELIEFS ABOUT THE FITNESS INDUSTRY
And what they mean for coaches
1. Coaches can do more than just make their clients sore, tired, and sweaty
Fitness coaches are often thought of as someone who runs a timer, counts reps, and act as a cheerleader that can help clients with aesthetic and fitness goals like losing 20 pounds or "toning up" but not much more than that. We believe coaches can do more, a lot more.
2. There's a massive gap between where healthcare leaves off and where fitness picks up
There are 55 million people in the U.S. with chronic pain, and 35% of doctors don't feel like they have the ability to help them. These people end up working around pain, avoiding exercises or movements that hurt, cherry picking workouts, and saying things like "I've got a bad knee". These people are stuck between where healthcare leaves off and where fitness typically picks up. They have partial solutions, bandaids, and workarounds.
3. Coaches with the right tools can bridge the gap and become the healthcare providers of the future
Instead of modifying movements and creating workarounds, coaches with the right tools can responsibly and confidently be the solution to this chronic pain crisis.
4. When coaches bridge this gap, they make more money, in less time, avoid burnout, and have far more fulfilling careers
Most coaches struggle professionally because they are in a commoditized fitness market. This means, coaches charge less than they should, take on too many clients, and try to over-deliver to differentiate themselves. Ultimately, leading to burnout.
Coaches who bridge the gap between healthcare and fitness can make more money with no competition from other coaches, and build a sustainable career.
STANDARD COACH CERTIFICATIONS MINIMIZE WHAT COACHES ARE CAPABLE OF
Baseline certifications give you book education but lack the practical skills and depth to solve real-world problems.
Coaches end up acting as glorified cheerleaders, rep counters, and pseudo-therapists instead of legitimate professionals, positioned to solve real problems.
Trying to gain the skills you need by piecing together corrective exercise certs leaves you with pieces of the puzzle but always feeling like something is missing.
You're left to try to DIY together an education that always feels like it has holes. You've got some good tools in the belt, but you're missing foundational principles that put it all together.
The solution?
ACTIVE LIFE PROFESSIONAL (AL-P)
13 months of education and mentorship giving you ALL the tools and systems you've been attempting to piece together, in one place.
THE CORE COMPETENCIES:
- BIOMECHANICS
- PRACTICAL ASSESSMENTS
- PRESCRIPTIVE PROGRAMMING
- ORTHOPEDIC CONSIDERATIONS
- INJURY REHAB/PREHAB PRINCIPLES
- NAVIGATING HEALTHCARE AS A COACH
- CLIENT EDUCATION AND BEHAVIOR MODIFICATION
- BREATHWORK AND NERVOUS SYSTEM MANAGEMENT
- ALSO INCLUDED - SALES, MARKETING, & BUSINESS SYSTEMS
THE ACTIVE LIFE PROFESSIONAL PROGRAM...
AL-P is an advanced education and mentorship experience for fitness professionals who want to build a career helping clients with chronic pain, lingering injuries, failed physical therapy, or those who’ve been told to “just stop” doing the activities they love. AL-P trains coaches to solve more valuable problems by equipping them with the technical skill set to assess and address the root causes of aches and pains and movement limitations, paired with the business acumen to attract and retain these high-need clients.
Coaches in the program learn how to become the “last stop” for clients who’ve already tried doctors, PTs, and other trainers without lasting results. You'll learn how to communicate with confidence, design intelligent, pain-free programs, and build a career where your expertise is respected and well-compensated.
AL-P IS PRACTICAL CURRICULUM TO SOLVE REAL-WORLD PROBLEMS
HERE'S WHY THAT MATTERS:
UNDERSTAND THE ANATOMY, PHYSIOLOGY, AND BIOMECHANICS THAT ARE KEEPING YOUR CLIENTS STUCK
WRITE PROGRAMMING THAT ACTUALLY HELPS YOUR CLIENTS GET OUT OF PAIN AND IMPROVE MOBILITY INSTEAD OF WORKING AROUND IT
USE PRINCIPLES THAT ALLOW YOU TO NEVER NEED "CORRECTIVES" FROM YOUTUBE, IG AND DISJOINTED COURSES AGAIN
IDENTIFY AND SOLVE CHRONIC PROBLEMS THAT CLIENTS HAVE BEEN TOLD TO WORK AROUND AND BECOME THE GO-TO PROFESSIONAL FOR PROVIDING REAL SOLUTIONS
CREATE LASTING RESULTS INSTEAD OF USING TEMPORARY BANDAIDS
REDUCE GUESSWORK AND IMPROVE OUTCOMES AS A PROFESSIONAL
CREATE A PIPELINE OF CLIENTS WHO ACTUALLY TAKE YOUR WORK AS SERIOUSLY AS YOU DO
IMPROVE EFFICIENCY SO YOU CAN DELIVER THE BEST RESULTS WITHOUT FEELING BURNOUT
SEPARATE YOURSELF AS AN INDUSTRY LEADER AND MAKE MORE MONEY, IN LESS TIME, DOING WORK YOU FIND MEANINGFUL WITH PEOPLE WHO REALLY NEED YOUR HELP
CORE CURRICULUM
Assessing & Programming 101: Core Foundations and Principles
Frameworks for Decision Making: Learn the "Hierarchy of Needs" and "Load vs. Capacity" to understand how and why injuries happen.
9-Part Movement Assessment: Accurately assess joint function to uncover the root causes of pain and performance issues.
Introduction to Pain & Planes of Motion: Understand acute vs. chronic pain and how to speak the language of human movement.
Basic Anatomy & Slings: Gain clarity on tissue types, how the body transfers force, and why tension/compression matters.
Intro to Breathwork: Start connecting breath mechanics to stress, nervous system function, and client outcomes.
Assessing & Programming 102: Application of Principles
Progressive Overload & Reversibility: Learn how to safely program long-term adaptations and client success.
Manipulating Training Variables: Discover how to adjust volume, intensity, and movement selection for specific goals.
Foundational Movement Patterns: Train clients to move well and build resilience-not just rack up gym PRs.
Energy Systems & Recovery: Understand how different energy systems drive results and how recovery makes progress possible.
Classifying Movements: Go beyond muscle groups—learn to program based on how movements affect the nervous system.
Assessing & Programming 201: Solving Complicated Cases
Exercise Dosing & Biofeedback: Use assessments to determine minimum effective dose and reduce flare-ups.
Advanced Force Capacity Testing: Learn to administer strength, tension, competency, and tolerance tests.
Special Populations: Work with pregnant women, large-bodied clients, neuro-compromised individuals, and more.
Tendon Health & Return to Activity: Learn how to program for tendinopathy and systematically return clients to what they love.
Periodization & Case Progression: Organize your assessments into step-by-step, evidence-based training plans.
Assessing & Programming 301: Advanced Breathwork and Nervous System Integration
Advanced Breathing Mechanics: Assess, correct, and program breathing to improve physical and cognitive outcomes.
COz Tolerance & Stress Regulation: Use breath as a lever to manage stress, build resilience, and improve recovery.
Sport & Pain Applications: Help clients break pain cycles and enhance performance using breathwork as a tool.
Client Acquisition with Breathwork: Learn how to position breathwork as a differentiator in your coaching business.
Lung Capacity & Longevity: Integrate breathing strategies that improve healthspan and athletic potential.
Assessing & Programming 401: Orthopedic Considerations
Think Like a PT- Stay in Your Lane: Learn how to approach injury without stepping outside your scope.
Joint-by-Joint Case Studies: In-depth study of each major joint and how to apply assessment and programming.
Tissue Healing Timelines: Understand how ligaments, tendons, and muscles respond to different types of stress.
Critical Thinking & Biopsychosocial Models: Learn frameworks that factor in mental, social, and emotional health.
Post-Surgical Considerations: Understand the needs of clients post-operation and how to program safely and effectively.
Assessing & Programming 501: Navigating Healthcare
Healthcare System Fundamentals: Learn the language of healthcare and how to collaborate with medical professionals.
Solving the Gaps in Care: Work with clients the healthcare system often overlooks-those with chronic pain and disability.
Overmedicalization & Pain: Understand how fitness can solve problems the healthcare system has failed to fix.
Chronic Disease Screens: Learn to screen for red/yellow flags and keep clients safe.
Final Case Study: Create a full client plan-including pain, disease, and program documentation-that could be confidently shared with a medical team.
WHO CAN YOU HELP WITH THIS EDUCATION?
There's a range of people that fall in the gap between healthcare and fitness. You'll have the tools to work with an array of individuals. In fact, we've worked with some of the top athletes in the world like Brooke Ence, Tia-Clair Toomey and Rich Froning, while also helping over 10,000 gen-pop clients to get out of pain without going to the doctor or missing the gym. Here's a few examples of the types of clients that AL-P students work with:
1. ELITE ATHLETES
2. GENERAL POPULATION
3. COMPLICATED CASES
ONCE YOU'VE GOT THE SKILLS, YOU NEED ACTUAL CLIENTS TO HELP TOO, RIGHT?
BONUS: THE BUSINESS CURRICULUM AND SYSTEMS TO HELP YOU GET BETTER RESULTS, IN LESS TIME, AND AVOID BURNOUT
We've added in the sales, marketing, and business systems we've used to grow our coaching company to do millions of dollars per year, in-person and online. We don't hold anything back, you get ALL the secrets.
BUSINESS AND PROFESSIONAL CURRICULUM
Business and Financial Literacy
You can't make a meaningful impact if your business can't sustain itself. These courses teach you how to run a profitable, client-centered coaching business with confidence and clarity.
NOTE-Most coaches who start with us aren't "business owners", but coaches within someone else's gym. We include this education because many end up building a business of their own along the way.
101: Business Foundations & Pricing
• Learn how to set up your business legally, choose the right structure, and price your services based on value-not just time. Includes training on EIN setup, tax strategy, and pricing models.
201: Business Ownership & Tracking
• Understand the data that drives long-term success. Learn how to track the health of your business, calculate profitability, and pay yourself sustainably.
301: Financial Metrics
• Dive into the numbers that matter most: revenue, cash flow, owner's pay, attrition, LTV, and lead gen. Learn how to make data-driven decisions and uncover hidden growth opportunities.
401: Business Strategy
• Build a strategic plan that aligns with your personal goals and mission. Learn project planning, focus frameworks, and how to stay on track all year long.
Marketing and Audience Growth
Build a brand that attracts the right clients and creates demand for your services-without relying on volume or hype. These courses show you how to create content that converts and builds trust.
101: Kickstart Marketing & Messaging
Learn how to use Instagram to educate, inspire, and convert your ideal audience through consistent, authentic messaging.
201: Seminars, Workshops, & Testimonials
Plan and lead impactful workshops that build credibility and convert leads. Develop a full marketing plan with urgency and follow-up strategies.
301: Web & Social Content Strategy
Craft compelling content and copy that speaks directly to your ICA. Optimize your bio, landing pages, and posts to convert interest into action.
401: Business Networking
Build partnerships with local businesses and B2B collaborators. Learn how to evaluate opportunities and create mutually beneficial referral pipelines.ons, track goals, and collaborate with other professionals.
FREQUENTLY ASKED QUESTIONS
What is the cost?
There are different ways to go through the program and different pricing options with payment plans. You can book a discovery call and we'll walk you through all available options.
That being said, you should be ready to pay at minimum a few thousand dollars to get started with AL-P. This isn't another "quick" cert that costs a few hundred dollars; it's a robust education. To be a fit for AL-P financially you should have at-least $1,500 available when you book a call.
What is the refund policy?
We don't issue refunds, however there is also no long term commitment. While the program is 13 months long, if you decide you want to discontinue working with us sooner than 13 months, you can discontinue payments at any time with a 30 day notice.
Is there a guarantee?
We believe guarantees are a meaningless marketing tactic. We wouldn't insult your intelligence in that way.
Is there a certification at the end?
Yes, at the completion of the course you become certified as an Active Life professional (AL-P). While there are lots of advantages to being certified as an AL-P, if all you are looking for is a certification and credentials behind your name, there are easier and cheaper ways to do it than our program.
How long is the program?
AL-P takes 13 months to complete.
Are there specific start dates?
You can get started the same day as your discovery call, if you choose. There are no specific "start dates".
What happens after I apply?
After you apply for a call you will be pre-approved or disqualified. If you are approved, you'll be offered a time slot for a call to speak to someone on our team about all the program details and make sure it's a good fit for you.
How do I know if this is right for me?
If you want to be the type of professional who is known for helping clients who have aches, pains and movement issues, this may be for you.
if you want to get so good that people like physical therapists want to network with you and send you their patients, this may be for you.
If you want to build a coaching business that's focused on solving valuable problems instead of quick tactics and gimmicks that feel misaligned from the service you want to offer, this may be for you.
The best way to find out for sure is to book a discovery call with our team.
Are there prerequisites?
No, there are no prerequisites.
We used to assume that coaches came in with prerequisite education, but over time we realized that this was a mistake. We added in 100 level coursework that covers all the basics and prerequisite info. More experienced coaches and clinicians will go through the 100 level prerequisites faster, while newer coaches will take their time soaking in this foundational information.
I've done a lot of educational courses; what's different about this one?
It's impossible to say without knowing what else you've done,
However, we built this program because we couldn't find the information anywhere else. There are lots of courses out there with pieces of information but you're left to piece it all together. AL-P is everything you've been looking for in one singular place.
We've had DPTs, ATCs, CSCS professionals all go through AL-P and have had 0 people tell us that they knew everything in the program.
What can I call myself after I finish?
You'll be certified as an Active Life Professional (AL-P)
How much time do I need to complete this?
You need 4-6 hours per week for 13 months.
Timing is flexible and we understand you may have vacations or trips in those 13 months; we ate flexible.
Is the program online or in-person?
AL-P is 100% online.
We have in-person seminars 3-4 times per year exclusively available for AL-P students. These seminars help with some of the "hands on"skills. In-person seminars are not mandatory for AL-P.
How does the program work?
There is a combination of video modules, workbooks, live labs, and 1:1 mentorship that helps you learn everything you need to be confident helping clients at a deeper level than you ever thought possible.
WHAT CLIENTS HAVE HAD TO SAY
READY TO #TURNPRO?